Writers on Writing: Reader Engagement with Tonya Kappes
Sometimes it’s hard for authors to break the same old, same old marketing when it comes to connecting with readers on the months when we don’t have releases. The typical blog tours can sometimes get mundane, the endless Facebook posts, Facebook parties, giveaways…it’s nothing new. And sometimes I do think that readers have gotten so used to these marketing ploys that it doesn’t faze them anymore.
The reader connection is my number one priority, and I continually try to think of fun ways to engage them in the writing process throughout the year, not just during a release.
Writers on Writing: Reader Engagement with Lynn Chandler Willis
Way back in 2013, I won the St. Martin’s Press/Private Eye Writers of America Best First P.I. Novel with my manuscript, Wink of an Eye. The book was released through SMP/Minotaur in November 2014. Soon after, I hit the road doing signings, readings, book clubs…anywhere I could share the main character, P.I. Gypsy Moran, I did.
My travels with Gypsy may not have taken me across the country, or even the state line, but I did learn some valuable lessons. Like no matter how important you think you are, someone will always misspell your name.