
Reviews: The Good, The Bad, and The Worst
Writers on Writing: Reader Engagement with Liz Mugavero
When my first book came out, I think I was more overwhelmed with the anticipation of my first review than by the book launch itself.
The whole thing was frightening—what if people hated it? What if I didn’t get any reviews at all? Or worse yet, what if I got a whole bunch of one star ratings?
Thankfully, none of that happened. I mean, yes, I got a couple of one stars, but who doesn’t? (At least that’s what I tell myself.) I worried about it for nothing.
Oct26

The Benefits of Reader Events
Writers on Writing: Reader Engagement with Tonya Kappes
Over the past years I have gotten so many reader emails asking when I was coming to their city or their state. Sometimes a little thing called money is not there for me to travel around the world and let’s face it…publishers aren’t putting the cash in marketing and getting their authors around like they used to.
A couple of years ago I had received one of these letters. Then it dawned on me, what if I made my own reader event in a central location? Then my brain starting doing that thinking outside of the box thing that it does. I didn’t want the same old conference and the reader get a bag, etc…
Oct25

The Secret to Engaging Your Readers
Writers on Writing: Reader Engagement with Julie Mulhern
I planned on writing a blog about pumpkin recipes. I even used Facebook to solicit recipes from my readers. All of the recipes sounded delicious.
But the reality is, my social media presence isn’t really about pumpkin. It’s about the ’70s. Those delicious recipes were a blip, an interruption in regular programming. And it is regular programming that makes a difference for engagement.
Oct24

Oct27
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